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Sellers: How To Incentivize Home Buyers Inexpensively

Has your home been on the market long? Do you feel like selling your home is an insurmountable task? Selling your home can feel hopeless the longer your property sits awaiting a buyer. As sellers struggle to attract buyers, they are confronted with ideas like price slashes or full remodels to sell to their homes. …

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Benchmark Interview Series: Real Estate during COVID-19 pandemic

The current market is not the same one that existed only three months ago. Open houses are not as “open” as they were, and COVID 19 has impacted every aspect of the real estate market. We got with JD Tomlin, a realtor with the JD Tomlin Team (est. 2010) in the DFW area, to discuss …

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Benchmark Interview Series: Real Estate during COVID-19 pandemic, Part 3

If you are considering listing your house for sale, you have probably considered the fact that people will want to come tour the inside of the house. This is where the realtor you choose can make a big difference. Photographs and 3D digital tours have become popular solutions to boosting your house listing, and allow potential buyers to see enough of the house that they may make an offer, site unseen. Realtors are also seeing that every protective measure is taken to make sure they enter a house with facemasks and sanitization before, and after, viewing a house. 

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Facebook Introduces Targeted Real Estate Advertising

Calling it “Dynamic Ads for Real Estate,” Facebook describes the service, Facebook’s dynamic ads for real estate leverage cross-device intent signals to automatically promote relevant listings from your inventory with a unique creative on Facebook. This is the first time the social media giant has ventured into Real Estate specific advertising, raising potential concern for …

The post Facebook Introduces Targeted Real Estate Advertising appeared first on Benchmark.

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